The novel coronavirus is now outbreaking rapidly in our country. And in this Corona Era, Social Distancing has become a mandatory norm. In this gawky situation, the automakers are coming up with new innovative ideas to boom up their car and bike sales via digital platforms. Until now, we have seen a lot of unique ideas like Hyundai's Click to Buy, Audi's Augmented Reality and many more. A few days back, Mahindra has launched its 'Own-Online' digital sales platform and now the Indian utility vehicle maker has launched its digital service programme. The UV maker has introduced a one of a kind Mahindra Contactless Service Experience & 'With You Hamesha App' to completely digitalize the service process.
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India is currently undergoing Lockdown 3.0 under which some relaxations have been provided by the government to bring the economy back on the track. Mahindra has also resumed its sales and service operations at select dealerships in India under a set of strict guidelines to ensure the highest levels of safety for its customers and dealership staff. The UV maker has launched the industry's first Mahindra 'Contactless Service Experience' for its vehicle owners. This programme proffers many industry-first service offerings from Mahindra and will be at the forefront of digitizing the vehicle purchase and ownership experience in India.
Mahindra has also launched its 'With You Hamesha' App that will provide the users with the ease of booking a service appointment for a chosen slot, can request a pick-up & drop off facility and more. The owners can also view service costs, vehicle history, warranty/RSA renewal details, enable live chat and an industry-first chatbot, called TotBot, for swift query resolution & transactions. The Indian automaker is also following strict guidelines for safety and hygiene at its showrooms and service centres. These include the screening of customers & staff for high temperature, alternate parking being utilised to ensure social distancing, use of masks, gloves, frequent hand sanitisation of individuals and regular sanitisation of test-drive vehicles.
Commenting on the same, Veejay Nakra, CEO Automotive Division, M&M Ltd. said, The launch of our unique Contactless service, in addition to our newly launched Own Online digital platform, will help us to provide a holistic and contactless Sales & Service experience to our customers. During these times, ensuring the safety of our customers through a hassle-free experience is of utmost importance to us. Our offering of Contactless service experience digitally, supplements the safety precautions and strict guidelines we are implementing across all our touchpoints. We invite our customers to experience this all new way of interacting with Mahindra.
Mahindra Contactless Service & With You Hamesha App is really a boon for Mahindra owners in this Corona day & age. Here is a listicle that highlights all the offered features of Mahindra Contactless Service Experience:
- Mahindra Customers can now avoid coming in contact with any paper documents, cash or the payment machine while getting their vehicle serviced.
- All repair information and records will now be made available through the company's With You Hamesha mobile application. Owners will also be able to view their repair orders including the parts used, job operations carried out and other associated costs including providing necessary approvals and payments online.
- Mahindra has also launched CustomerLIVE, a first time feature in India. Live video streaming will be done straight from the service bay and whenever required, service advisors will go live with customers over the video to explain the repairs identified during vehicle examination in the workshop.
- Mahindra customers can also effortlessly & easily receive their service-related documents & updates on WhatsApp via With You Hamesha's WhatsApp number 7208071495.
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So, this was all about the Mahindra's Safe, Contactless, and Digitized Service Experience and also about its unique 'With You Hamesha' App. Did you like this initiative of Mahindra and want other automakers to also do the same? Do share your thoughts with us in the comments below.