KEY HIGHLIGHTS
- Nissan launches 'Bold for the Brave' initiative
- Special Magnite discounts for armed forces personnel
- Additional offers for police and paramilitary forces
- Over 1.5 lakh Magnite units sold globally
- 24x7 dedicated helpdesk ensures seamless booking experience
Nissan Magnite: In a gesture of appreciation for the protectors of our nation, Nissan Motor India (NMIPL) has introduced the Bold for the Brave Republic Day Special. This exclusive offer, available throughout January, is designed for members of the Indian Armed Forces (Army, Navy, and Air Force), Central Paramilitary Forces, and State Police personnel. The initiative provides special pricing on Nissan's popular compact SUV, the Magnite which can be booked through the CSD AFD portal. Check out the rest of the details here and join our 91Wheels WhatsApp Community to stay updated on the latest automotive news.
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Nissan Magnite: The Best Performer
Since its launch in December 2020, the Nissan Magnite has consistently remained a strong contender in the B-SUV segment, achieving cumulative sales of over 1.5 lakh units across domestic and international markets. The recently refreshed model has already garnered more than 10,000 bookings since its debut in October 2024, further solidifying its reputation as a top choice for Indian car buyers.
Nissan Special Pricing for the Armed Forces
For members of the Indian Armed Forces, the New Nissan Magnite is available at significantly reduced CSD ex-showroom prices:
| Variant | Ex-Showroom Price | CSD Ex-Showroom Price | Savings |
|---|---|---|---|
| MT VISIA | Rs 5,99,400 | Rs. 5,27,244 | Rs. 72,156 |
| MT ACENTA | Rs. 7,14,000 | Rs. 6,29,072 | Rs. 84,928 |
| MT N-CONNECTA | Rs. 7,86,000 | Rs. 6,93,776 | Rs. 92,224 |
| MT TEKNA | Rs. 8,75,000 | Rs. 7,73,667 | Rs. 1,01,333 |
Nissan Offers for Police and Paramilitary Personnel
Personnel from the Central Paramilitary Forces and State Police can avail themselves of discounted prices through the Kendriya Police Kalyan Bhandar:
| Variant | Ex-Showroom Price | Special Price |
|---|---|---|
| MT VISIA | Rs 5,99,400 | Rs. 5,88,100 |
| MT ACENTA | Rs. 7,14,000 | Rs. 6,94,500 |
| MT N-CONNECTA | Rs. 7,86,000 | Rs. 7,63,000 |
| MT TEKNA | Rs. 8,75,000 | Rs. 8,52,000 |
Words from Official
Saurabh Vatsa, Managing Director of Nissan Motor India, shared his thoughts on the initiative:
As India celebrates 76 years as a Republic, Nissan is privileged to offer the New Nissan Magnite to the heroes who dedicate their lives to safeguarding our nation. The 'Bold for the Brave' initiative is our way of expressing heartfelt gratitude to the Armed Forces, Central Paramilitary Forces, and State Police for their unmatched dedication and service. The Magnite, tested in tough terrains, is a fitting choice for these courageous individuals.
Dedicated Support for Seamless Access
To make this initiative hassle-free, Nissan has established a 24x7 exclusive helpdesk at +91 1800-209-3456. This service ensures streamlined booking and delivery processes for personnel managing high-pressure roles, enabling them to enjoy a seamless ownership experience.
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Verdict
Nissan's "Bold for the Brave" initiative is a thoughtful tribute to India's protectors, pairing meaningful discounts with the Magnite's proven reliability. Beyond the monetary benefits, it reflects Nissan's respect for service personnel through streamlined support. This offer isn't just a promotion. It's a well-deserved acknowledgment of the dedication and sacrifices made by our armed forces and police.
