KEY HIGHLIGHTS
- The Tata Curvv ICE version is scheduled to be launched on 2 September
- The Curvv comes with a plethora of features and some of them are segment-first features
- The Coupe SUV will be available in three engine options
Tata Motors is all set to launch its mid-size coupe SUV, the Curvv ICE on 2 September. The brand has already unveiled the car along with the Curvv EV and all the details of its features, variants, and engine options have been revealed. The Curvv will boast many segment-first features, making it a tough rival in the mid-size SUV segment. In this article, we'll look at the key features of the upcoming Tata Curvv SUV. Moreover, before moving ahead you can join our 91Wheels Whatsapp Channel, specifically curated for all avid petrolheads with extensive coverage of the latest news and insights from the automotive space.
Also Read: Mahindra Thar Old VS New: From Niche SUV To Dream Car
Sequential Connected LED DRL & Tail Lamp
Tata Motors has started giving connected LED DRLs in its SUV lineup and the Curvv is nothing different. The Curvv ICE variant comes with a connected LED DRL at the front and a connected LED light bar at the rear. The DRL and rear light bar play welcome and goodbye animations while locking and unlocking the car. Moreover, the Curvv offers all LED lighting for better illumination.
Competition Check: Rivals like the Hyundai Creta also come with a connected LED DRL and rear light bar. The connected rear lights have rear lights have become a standard in modern vehicles.
Voice Assisted Panoramic Sunroof
The craze for sunroofs is at its peak in the Indian market and brands know how to pamper customers. Tata Motors has added a voice-assisted panoramic sunroof in the Curvv which gives an airy cabin ambience. The Curvv is the third ICE vehicle in the Tata lineup to come with a panoramic sunroof.
Competition Check: In the mid-size SUV segment most of the SUVs are now fitted with panoramic sunroof. Brands like KIA, Hyundai, MG, and others are emphasizing this feature to appeal to a large customer base.
12.3-inch Touchscreen By Harman
The Curvv boasts a 12.3-inch touchscreen infotainment by Harman. The touchscreen boasts a user-friendly UI and supports wireless Apple CarPlay and Android Auto. Moreover, the Curvv ICE will get a 10.25-inch digital instrument console that supports a navigation display. In some variants, the brand will be offering a 10.25-inch touchscreen infotainment.
Competition Check: Rivals like the KIA Seltos & Hyundai Crtea come with a 10.25-inch touchscreen and a 10.25-inch instrument cluster.
Level 2 ADAS
The Curvv ICE is equipped with an array of safety features, including level 2 ADAS features as well. The ADAS features help in enhancing the safety of the occupant and other road users. The ADAS features comprise lane keep assist, autonomous braking, blind spot monitoring, lane departure warning, adaptive cruise control, and other features. The SUV also boasts a 360-degree camera.
Competition Check: Manufacturers like the KIA, Hyundai, and MG have already equipped their cars with ADAS features. However, carmakers like Maruti Suzuki, Skoda, Volkswagen has yet to introduce ADAS in their mid-size SUVs.
Gesture Controlled Tail Gate
Tata Motors has given a first-in-segment feature in the Curvv which is the gesture-controlled electric tailgate operation. The top-spec variant of the Curvv will be available with this feature. With the help of the gesture-controlled tailgate, the owner can easily access the huge 500-litre boot of the SUV.
Competition Check: Rivals like KIA Seltos, Maruti Suzuki Grand Vitara, and other mid-size SUVs still come with an electromagnetic tailgate opening.
Other Key Features Of Tata Curvv
- Ventilated front seats
- Powered driver seat
- Cooled glove box
- Blind view monitor
- 6-Airbags standard
- Rain sensing wipers
- Automatic headlamp
- Wireless charging
- Multi-mood ambient lighting
Verdict
Tata Curvv offers a plethora of features and it has the potent to be a tough rival in the mid-size SUV segment. The brand is expected to keep the pricing very competitive and this is the last puzzle which will be unfolded on 2 September. The Curvv EV has already garnered good interest and same is expected from the Curvv ICE as well.
