KEY HIGHLIGHTS
- 650 Retro Street new starting price is Rs 4.99 lakh.
- The price of the 650 Scrambler has also dropped by Rs 1.90 lakh and now costs Rs 5.20 lakh.
- Read the full report to learn more details about these bikes.
The Moto Morini Seiemmezzo 650 range, which includes two bikes - the Retro Street and the Scrambler - has witnessed a massive price drop for the Model Year 2025. Specifically, the 650 Retro Street now costs Rs 4.99 lakh, while the 650 Scrambler is priced at Rs 5.20 lakh. Moreover, customers can choose any color option without any extra charge. In India, there are 59 Moto Morini dealerships, and the company has built a customer base of over 20,000. For more information, check below. In the meantime, make sure to join the 91Wheels Whatsapp Channel to never miss out on automotive updates.
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Moto Morini Seiemmezzo 650 Range
The new prices are not just ordinary; the 650 Retro Street now starts at Rs 4.99 lakh, which is Rs 2 lakh cheaper than the previous price. The 650 Scrambler is now priced at Rs 5.20 lakh, with a reduction of Rs 1.90 lakh. This step was taken by the parent company, Adishwar Auto Ride India (AARI), as despite premium motorcycle sales growing stronger in the country, potential customers have not been fully aware of the brand until now. This has been reflected in the sales chart. By making this move, the company hopes to generate more interest from customers, potentially increasing footfalls in dealerships.
Speaking about these bikes, the Retro Street is a fun-to-ride motorcycle featuring a 649cc inline 2-cylinder engine producing 55.65 hp and 54 Nm of torque. The front tyre is 18 inches, and the rear tyre is 17 inches. It comes with dual discs at the front and a single disc at the rear, plus dual-channel ABS for safety. The second bike, the Scrambler, as the name suggests, is an off-roader with the same body styling and engine as the Retro Street, but it gets 43mm adjustable KYB inverted forks and adjustable KYB rear monoshocks.
Vikas Jhabakh, Managing Director, AARI,said, "Moto Morini has a rich Italian legacy, and we are excited to make these exceptional motorcycles more accessible to Indian riders. This price revision aligns with our commitment to delivering premium products that offers an unbeatable combination of style, performance, and value."
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Verdict
Moto Morini, an iconic Italian motorcycle brand, was founded in 1937 by Alfonso Morini in Bologna, Italy. With a strong racing heritage and a reputation for high-performance motorcycles, Moto Morini quickly became known for its handcrafted bikes, ranging from 350cc to 600cc. In India, it has yet to become a powerhouse and needs better media coverage, as many people who purchase bikes in this segment still don't know about the brand's presence in the country.
