KEY HIGHLIGHTS
- Mahindra celebrates the third anniversary of the XUV 700 by offering heavy discounts on the AX7 trim.
- The celebratory offer reduces the price by Rs 2 lakh.
- However, it is only valid for four months, until November 10th.
Mahindra and Mahindra Ltd. will celebrate the 3rd anniversary of their flagship SUV, the Mahindra XUV 700, on 14th August. To mark this event, the automaker is showing gratitude to customers by reducing prices on the AX7 trim and above. In less than three years, this SUV has reached 200,000 production units, making it one of India's most beloved cars.
The AX7 trim now starts at Rs 19.49 lakh ex-showroom. The AX7 L Diesel AT 7-str AWD variant, which usually costs Rs 26.98 lakh, will be available for Rs 24.99 lakh ex-showroom, a huge discount of Rs 2 lakh. These new prices are effective from July 10th and only valid November. Let's take a more deeper look at this news, meanwhile don't forget to join 91Wheels WhatsApp group to get the latest automotive updates regularly.
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What are the new prices for XUV 700 AX7 Trim
Now, the most affordable option among these is the AX7 Petrol Manual with 7 seats, priced at Rs 19.49 lakh, down from Rs 21.39 lakh. However, the price of the Manual 7-seater AWD remains unchanged. Additionally, the AX7 L Petrol Manual variants do not receive any discounts; only the Automatic versions are discounted.
One important thing to note is that the price reduction for the 7-seater AWD applies only to the most expensive Diesel automatic variant, with no changes for the Diesel manual or Petrol models. Additionally, Mahindra recently introduced two new paint options: Deep Forest and Burnt Sienna, bringing the total number of color options to 13.
To add more, AX5 Select, MX 7-seater and Blaze edition, trim levels were added recently, to make XUV 700 more accessible.
Features in the XUV 700 AX7
As the top model in the flagship car of a leading SUV maker, it naturally includes some of the hottest features available right now. To make it easier, I'll provide a table of features available in the AX7 and AX7 L trims.
| AX7 | AX7 Luxury Pack (Adds to the features offered on AX7) |
| Dual HD 26.03 cm Infotainment and 26.03 cm Digital Cluster | 3D Audio with 12 Speakers by Sony |
| Panoramic Sunroof | 3600 Surround View |
| Level-2 Advanced Driver Assistance Systems (ADAS) | Ventilated Seats |
| Driver Drowsiness Detection | Knee Airbag |
| Amazon Alexa Built-In | Passive Keyless Entry |
| Wireless Android Auto and Apple Car Play Compatibility | Electronic Park Brakes |
| Adrenox Connect with 1 yr free subscription. | Blind View Monitor |
| 6 Speakers with Sound Staging | Continuous Digital Video Recording |
| 6 Airbags including Curtain Airbags till 3rd row | Adaptive Cruise Control with Stop and Go (AT) |
| Tyre Pressure Monitoring System | Vanity Mirror Illumination |
| LED Clear-view Headlamps with Auto Booster | Electric Smart Door Handles |
| Auto Headlamps with LED DRLs | Wireless Charging |
| LED Fog lamps with cornering function | Rear LED Sequential Turn Indicators |
| R18 Diamond Cut Alloy | Memory Function for ORVM |
| Leatherette Seat & IP | Telescopic Steering |
| Leather Steering & Gear lever | |
| 6-Way Power seat with Memory and Welcome retract | |
| Intelli Control | |
| Rain Sensing Wiper | |
| Smart Clean Zone | |
| Steering mounted Cluster - control with custom key | |
| Powerfold ORVM | |
| One Touch Driver Power Window with Smart Close | |
| Dual Zone Climate Control | |
| Latest gen electronic stability control | |
| Push button start | |
| Front LED sequential turn indicators | |
| Drive modes | |
| Reverse camera | |
| Co-driver Ergo lever |
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Verdict
Even after being in the market for three years, the Mahindra XUV 700 continues to sell like hotcakes, with long waiting periods still common. This proves how much people love this homegrown SUV, which doesn't compromise on quality and has set a new standard in automobile history.
The new price list is definitely tempting and will attract many customers to try the top-spec AX7 trim and enjoy its features. One thing is for sure: Mahindra knows how to throw the biggest party in the country.
