In one of its kind, Hero MotoCorp which is the world's largest manufacturer of bikes and scooter has brought in Hero Dirt Biking Challenge. It is the first-of-its-kind pan-India talent-hunt program by an OEM (original equipment manufacturer).
This challenge aims at the budding enthusiasts, amateurs and riders who have a passion for off-roading racing and want to pursue their passion and make a name for themselves in the field. This is the country's first one-of-its-kind challenge introduced by Hero MotoCorp.
Announcing this here today, Ranjivjit Singh, Chief Growth Officer (CGO), Hero MotoCorp, said, The Hero MotoSports Team Rally - the rally-racing team of Hero MotoCorp - has been Indias flag-bearer in international rally racing and we are now bringing that expertise to mentor the youth in India through HDBC.
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This will give a further boost to the off-road riding culture in the country. Thanks also to the Hero Xpulse 200 4V, the youth have now got an accessible option to pursue their passion in off-road riding. I am sure this first-of-its-kind initiative in the country will open doors for riding enthusiasts and provide India with its future champions. We wish all the participants the very best of luck.
What's interesting is that the team of Hero Dirt Bike Challenge will look out for the rider, amateurs and enthusiasts from as many as 45 cities and thus ensuring that this will not be an easy competition at all. The challenge will also be telecasted over MTV and will be streamed over Voot in the month of Nov'22. The winners and the two runners-up of this challenge will receive Hero's adventure motorcycle, Xpulse 200 4V and sponsorship contracts from the two-wheeler manufacturers worth Rs 20 lakh.
To participate and read all the terms and conditions of the challenger, participants can look for their website.