KEY HIGHLIGHTS
- Bullet 350 is priced at Rs 1.73-2.15 lakh
- Based on the new J-series platform
- Rivals the new Jawa 350 and Honda CB350
Royal Enfield's most renowned and popular bike is the Bullet 350. Also known as 'Standard' in many parts of India, it is one model that Royal Enfield has not changed radically over the decades. Its old design got a modern touch back in 2023 when it got updated with the J-series platform. If you are also planning on buying the iconic Royal Enfield Bullet 350, make sure to go through the top pros and cons of it below. Also, join our 91Wheels WhatsApp Channel to get the latest updates on the auto world.
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Royal Enfield Bullet 350 - Top Positives
Appealing Retro Design and Charm
The retro design of Bullet 350 has been its pride and charm over the decades. Known for its laid-back riding posture and iconic 1950s styling, the new Bullet has not changed much. Although, with the new J-series Bullet, Royal Enfield has given it a touch of modern technology. The overall design is still identical to the outgoing model, except for the tail section which is similar to the Classic 350. The top-spec is also loaded with the iconic golden pinstripes on the fuel tank. Lastly, the round headlamp with a cowl and tiger pilot lamps has been retained as it is, to add to the retro appeal.
Comfortable Riding Posture
Another prime reason behind the Bullet 350's success has been its comfort. With the new model, Royal Enfield has extended the comfort even more. The single seat is so well cushioned that it feels like a sofa. Also, the tubular handlebar is positioned a bit towards the rear, while the center set footpegs to give the rider a very commanding yet comfortable position. The same goes for the pillion, as the seat is well cushioned and the footpegs are set for long-distance riding.
Refined and Torque-Rich Engine
Royal Enfield introduced the new J-series architecture and engine with the Classic 350. The same setup has been used on the Bullet 350. The new 350cc is identical in terms of power and torque output, as the outgoing engine. However, it is very refined and smooth to ride. The vibrations are now slim to no, while the strong low-end torque is persistent even after hours of riding. To match with this smooth engine, the 5-speed transmission is also revised as the gearshifts feel smooth, unlike the roughness on the outgoing model.
Comfortable Suspension
Adding to the riding comfort factor, the suspension setup and tuning of the Bullet 350 is well done. The bike easily absorbs the bumps and undulations of broken roads. Even with a pillion, the suspension remains confident and soaks up bad roads easily. The real areas where it shines are the highways and open roads. The ride quality feels like sailing over the sea, as the bike remains rock-solid even at higher speeds. The dual-shockers at the rear are robust and you can easily mount luggage for two people and ride it in the upper Himalayas.
Strong Aftersales Support
An obvious reason behind the strong sales figures of Royal Enfield is because of its widespread and strong after-sales support. It is very easy to find an authorized service center in any part of the country. Also, the spare parts are readily available and the cost is also reasonable for bigger repairs. Another add-on is the availability of roadside support. There are ample aftermarket mechanics who specialize in repairing a Bullet 350. Also, sourcing spare parts is easier due to these aftermarket repair shops.
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Bullet 350 vs Jawa 350 Video Comparison Review
Before you proceed to read the negatives of the Bullet 350, make sure to watch our detailed comparison review of it with the new Jawa 350 below.
Royal Enfield Bullet 350 - Top Negatives
Obnoxiously Expensive
Gone are the days when the Bullet 350 was an entry point into the Royal Enfield's portfolio, now the Hunter 350 does that. With the new updated model, the Bullet 350 has become very costly. Available in four variants, the starting price itself is Rs 1.73 lakh, while the top model will cost Rs 2.15 lakh ex-showroom. This pricing is very close to the Classic 350, which offers better brand value and more features. To make matters worse, the base model is not even loaded with a rear disc brake.
Mediocre Braking Performance
The base variant of Bullet 350 is equipped with a front disc brake and a rear drum brake. It gets a single-channel ABS as well, but, this setup feels very inadequate, especially on the highway. If you opt for the dual-disc variants, the braking power increases only by a small margin. Inside the city, the braking power does not feel insufficient, but, during emergency situations, the braking power leaves demanding for better. We suggest opting for better brake pads and brake oil, for increased stopping power, which is necessary considering its weight.
Lack of Highway Performance
The Bullet 350 is not a fast bike, it never has been. Even with the new J-series engine, its performance is just adequate for highway use. While 60-80 kmph is the sweet spot for touring on it, post 80 kmph it starts feeling strained. It is around 95-100 kmph, where you would feel to slow down as the vibrations start seeping through the handlebars and the engine sounds strained. The Bullet 350 is best enjoyed with a relaxed throttle and calm mind.
Lack of Essential Features
Considering the hefty price tag, especially for the top-spec, the new Bullet lacks essential features. For example, it does not offer a digital console Bluetooth connectivity or a USB charging port. Such features have become a norm nowadays and the absence of these on a Rs 2.15 lakh bike is unjustifiable. Also, rivals like the Honda CB350 are offering LED headlights and alloy wheels with tubeless tyres, which again leave the Bullet 350 owners wanting more.
Still Vibrates
Yes, the new J-series platform is worth applauding. However, it is still not the best chassis out there. The handling feels lousy for swift manoeuvres, while the vibrations at higher revs leave you rattled on the long rides. The use of technology like counterbalance shafts, has still not eliminated the vibrations on the new bike. If you try to rev it hard in the gears, the footpegs and handlebar do rattle. Also, the rearview mirrors keep on vibrating in the mid-range.
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Verdict
The Bullet 350 is an iconic retro roadster bike. In its newest avatar, it has improved tremendously as compared to its outgoing model. It has a character appeal to it which makes riding pleasurable. However, it is costlier than ever before, while the lack of features and performance will leave you wanting for more.